Senior General Manager

Profile

Hands on Senior General Manager with extensive sales & marketing experience in Swiss and international markets, especially in the fields of telecommunications (Switzerland) and machinery export (worldwide).

Able to work on own initiative and as part of a team. Proven leadership skills involving managing, developing and motivating teams to achieve their objectives. Truly international background, good character, diplomat and persuasive negotiator.

Flexible and used to work in start up companies as well as well established multinational conglomerates.

Achievements
  • Built of a light, profitable, sales, technical and operational organization from ground zero, that generated a CHF 7’000’000.—turnover within 3 years.
  • Sustained strong revenues gains despite a fiercely competitive and declining market.
  • Strong team motivation and cohesion under difficult situations.
  • Several € multi million major project assignments .
Personnal Details
  • Date of Birth : 16 October 1957
  • Place of Birth : Managua Nicaragua
  • Nationalities: Swiss, Nicaraguan, French
  • Marital Status: Married, one child
Languages
  • Spanish : Written & spoken fluently (mother tongue)
  • English : Written & Spoken fluently
  • French : Written & spoken fluently
  • German : Written & spoken fluently
Interests
  • Spending time with my family, being with people, travelling, foreign cultures, reading
  • Jogging, tennis, snow down hill skiing
Degrees
Degrees

Ecole des HEC, Master in Business Administration (MBA)

MBA

Bachelor of Science in Electrical Engineering (BSEE)

Marquette University

Instituto Pedagógico « La Salle » (Highschool)

Highschool
Certificates
Certificates

March 2008 Geneva, Switzerland
Elna International Corp. SA
http://www.elna.com

Elna

De Mars 2000 à Juillet 2005
Marconi Suisse
http://www.marconisuisse.ch

Marconi Suisse

October 1996 to March 2000 Geneva, Switzerland
Interoute Telecommunications(Suisse)
http://www.interoute.com

Interoute Telecommunications

April 1995 October 1996 Geneva,Switzerland
MDE ComTelco
(Telecommunication & CTI equipment)

MDE ComTelco

March 1993 April 1995 Geneva, Switzerland
KUSTNER Industries S.A
http://www.kustner.com/
(Process cheese and butter wrapping and filling machines)

KUSTNER Industries S.A

August 1999 March 1993 Geneva, Switzerland
TELEPAX (Schweiz ) AG
(Telecommunications equipment, PABXs, CTI products)

TELEPAX (Schweiz ) AG

September 1989 July 1991 Lausanne, Switzerland
BOBST SA
http://www.bobst.com/
(World’s leader machinery supplier for the packaging industry)

BOBST SA

January 1987 October 1989 Geneva, Switzerland
LANDYS & GYR COMMUNICATIONS
(Currently Siemens)

LANDYS & GYR COMMUNICATIONS

October 1984 December 1986 Uster, Switzerland
ZELLWEGER USTER
(Electronic equipment for the Textile Industry)
http://www.uster.com/

ZELLWEGER USTER

March 1982 September 1984 Stäfa, Switzerland
STAEFA CONTROL SYSTEM
(Currently Siemens)
(Building Automation & Technologies)
http://www.sbt.siemens.com/hvp/staefa

STAEFA CONTROL SYSTEM
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Resume
Education
July 1990
Ecole des HEC, Master in Business Administration (MBA)
Université de Lausanne - Lausanne,Switzerland

December 1980
Bachelor of Science in Electrical Engineering (BSEE)
Marquette University - Milwaukee, Wisconsin U.S.A

November 1976
Instituto Pedagógico « La Salle »
Managua Nicaragua

(High School Degree)

Experience
2013 - Today
RUF Informatik
Yverdon-les-Bains

Sales Manager IT Products for French Speaking Switzerland

  • Definition of local Marketing & Sales strategies
  • Strategic product definition marketing
  • Major Accounts Management
  • Client acquisition, prospecting
  • Project Management
  • Office Manager
  • Active front selling: fairs, trainings, marketing campaigns, etc

Septembre 2009 - 2013
Natacom Geneva
Geneva Switzerland

Consultant and Sales Manager Solar Power Systems and various IT Projects

  • Definition of local Marketing & Sales strategies
  • Strategic product definition marketing
  • Major Accounts Management
  • Client acquisition, prospecting
  • Project Management
  • Team Management
  • Active front selling: fairs, trainings, marketing campaigns, etc

March 2008 - Septembre 2009
Elna International Corp, Geneva Switzerland
Geneva Switzerland

Sales Manager

  • Country Manager Switzerland, Sales manager for Spain and Scandinavian countries
  • Definition of local Marketing & Sales strategies
  • Strategic product definition marketing
  • Major Accounts Management
  • Client acquisition, prospecting
  • Team Management
  • Active front selling: fairs, trainings, marketing campaigns, etc

March 2000 - 2006
Marconi Suisse Telecommunications
Geneva, Switzerland

General Manager and board member of Marconi Suisse, company 100% owned by Portugal Telecom. Turnover of CHF 7’000’000.— (2003).

  • Start up of Marconi Suisse activities
  • Business Plan definition, implementation and control
  • Operational & Investment Budget definition, implementation and control
  • Setup of a sales force, distribution channels & policies. Active participation on Marketing campaigns (TV, Telemarketing,and other)
  • Setup of Costumer Care, Billing and Collection teams and procedures
  • Recruitment and Management of a team of 20 people. Tasks assignment and motivation to meet deadlines
  • General Management including active participation in issues concerning:
    • Human resources
    • Accounting
    • Legal issues
    • Annual Reports
  • Active whole sales project management
  • Overall representative activities

October 1996 - March 2000
Interoute Telecommunications(Suisse)
Geneva, Switzerland

Key Account Manager

  • Initial launching of sales & commercial activities in Switzerland
  • Definition of local Marketing & Sales strategies
  • Strategic product definition marketing
  • Setting up of indirect sales networks
  • Acquisition of € multi million contracts
  • Major Key Accounts Management
  • Writing of commercial documentation

April 1995 - October 1996
MDE ComTelco
Geneva, Switzerland

Branch Manager for France & Spain

  • Definition of local Marketing & Sales strategies
  • Built of sales channels in France, Spain, Switzerland and Luxembourg
  • Key Accounts Management (Alcatel, Swisscom, Philips, Ericsson, Siemens, etc)
  • End user documentation

March 1993 - April 1995
KUSTNER Industries S.A .
Geneva, Switzerland

Sales Manager for Latin America & the Middle East

  • Key Accounts Management
  • Prospecting
  • Project management
  • General sales activities including financial, industrial, invoicing and collection aspects
  • Letter of credits, insurances and transportation of heavy million worth machinery

August 1991 - March 1993
TELEPAX (Schweiz ) AG
Geneva, Switzerland

Branch Manager for French-speaking Switzerland

  • General Management of a branch office
  • Business Plan and budget definition control and implementation
  • Active PABX selling
  • Definition of local sales & marketing strategies
  • Development of indirect distribution channels
  • Recruitment & management of a team of 6 people

September 1989 - July 1991
BOBST SA
Lausanne, Switzerland

Sales Manager for Latin America

  • Key accounts management
  • General sales activities
  • Company and product presentations at technical conferences in the given sales territories

January 1987 - October 1989
LANDYS & GYR COMMUNICATIONS
Geneva, Switzerland

Product Manager

  • Payphone product manager
  • Coordination between sales, development and manufacture departments
  • Writing of technical documentation and user manuals
  • Clients training
  • Sales support and costumer care
  • Specially involved with British Telecom phone card project

October 1984 - December 1986
ZELLWEGER USTER
Uster, Switzerland

Technical Support engineer

  • Field engineer
  • Technical support through Europe
  • Sales support (Product presentations throughout Europe)
  • After sales service throughout Europe
  • Costumer care throughout Europe

March 1982 - September 1984
STAEFA CONTROL SYSTEM (Currently Siemens)
Stäfa, Switzerland

Software Development Engineer

  • Software development and implementation for building automation systems
  • Intel’s RMX 80/85
  • Assembler programming for a multi single chip building control system (Hard and software development using Motorola’s 6805 Single-Chip)

Skills
Built of a light
Profitable Sales, technical
Contact
Contact info
  • Name: Peter Buschor
  • E-mail: peter.buschor@gmail.com
  • Phone: +41 21 826 1562 / +41 79 255 5709

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